We are a team of artists, game designers, writers, data scientists, and teachers who believe educational resources should be every bit as exciting and hilarious as the movies and games kids interact with today!

Our aim is to create books, games, and apps that improve the reading and writing outcomes of children aged 4 - 13, all while making learning hilariously fun both in and out of the classroom.

We know there’s no ‘i’ in ‘team’, which is why we are proud to partner with experts in the field of education, child development, and beyond!

Our partners include award-winning animator and character designer Craig Kellman, Professor of Childhood and Literacy Education at NYU, Susan Neuman, Head of Fox Primary School, Emma Madden, and Senior Vice President at Nickelodeon, Michael Levine.

Our multi-award winning product line is recognised by:

Parents’ Choice Gold Awards, Mom’s Choice Awards, and National Parenting Product Awards

Gone are the days of badly photocopied black-and-white worksheets. We believe that kids’ literacy resources should be every bit as engaging as the movies they watch and the games they play.

That’s why our cast of characters was designed by the artist behind Madagascar, and our team boasts experience working on games including Subway Surfers and Candy Crush. The result is a modern, exciting learning experience that is simply faster-paced, more motivating, and more fun than any other.

We back all of our products with the latest and greatest research into reading development. We work with leading teachers and academic experts, so together, we can apply their research to the real world of learning!

Our pedagogy focuses on gamification, visual learning, and spaced repetition to ensure that learning sticks, with word curation, informed by cutting-edge data science.